There’s no default communication projects.
There’s no message or communication channel sharper than others.
Every single client deserves a unique consideration and a dedicated group of professionals, who can analyze the context of the customer and its specific goals.
Every single client has different needs: for this reason, every time, we study specific communication strategies with ad hoc contents production.
Every single client has to have the opportunity to evaluate our work and to check his return on investment: that’s why we assess our actions step by step, providing detailed reports to our customers.
Thanks to this tailor-made business approach it is possible to hit even the most difficult targets.
For every single communication project we first start studying the context around our client’s business: marketing trends, competitors, stakeholders, strengths and weaknesses, opportunities and threats and parameters of interest.
Once we determine the goals and we identify the target range, we create the right strategy to communicate through the most adequate channels.
Texts, photos, videos: the messages we want to communicate must be produced in the right format, in order to result very interesting for our targets and for the media we want to affect.
During this creative stage, we develop and coordinate the contents production by advanced communication technologies that can make the outcome one of a kind, also guaranteeing a return in terms of diffusion and publications.
Not only press, tv and radio, but also web and social media.
Once we create the contents, we must spread them. Even for our distribution services, in accordance with the client’s requirements, we choose the best way to hit the target.
MONITORING AND REPORTING
Every communication project needs to be carefully monitored and evaluated.
For this reason, we deliver periodical reports to our clients, summarizing all the communication activities and the achieved results; also revealing new paths that can be undertaken.
The quantitative and qualitative analysis of the results is essential, both to provide a marketing and business intelligence support to the client, and to keep us always updated about the target range conduction.